In a great article in the Mediapost,  they highlight some great points around the banner. 1) Think beyond creative Changing creative standards time and again is not enough, no matter how rich the media is. Einstein defined insanity as doing the same thing over and over again and expecting different results. Over the years, we have gone …
“Blame my enteprenurial tendencies, but when I was experiencing Snow Fall, all I could see was stunning brand-advertising opportunities, that went beyond the dumb, commoditized advertising the Times is forced to put on its website. Why not embed a tasteful Land Rover ad or throw in one for Moncler? That is native advertising that actually …
People are increasingly using larger screens at home and work, and more and more people are replacing laptops with tablets. These changes illustrate how important it is for publishers to embrace Responsive Web Design and Responsive Advertising solutions. According to a report from research firm IDC, sales of desktop and laptop PC computers dropped a …
Asda has unveiled a weather responsive ad campaign for its George brand, featuring digital advertising banners which respond immediately… ResponsiveAd‘s insight: When we think of Responsive Ads,  we do not think of them as only responsive to the device size and shape as in Responsive Web Design, but responsive to the context of places, things …
The Minneapolis newspaper is a publisher that has embraced the world of automated ad buying. ResponsiveDaily‘s insight: This seems to be the growing trend for publishers that can not maintain their ad sales teams.  They have found a balance and leveraged the private marketplace to do so. “Programmatic for me becomes a way for me …

Contact Us

WorldwideHQ
115 E 23rd St, 3rd Floor – 1505
New York, NY 10010
Phone +1.646.233.1464

ResponsiveAds™ Canada
400-601 W. Broadway
Vancouver, BC, Canada V5Z 4C2

Join our online community

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.