Fully-Fluid™: Interactive Shoppable Video – A Top Brand Engagement Strategy for Retail

By Elisa Rivero

Ad of the week for December 09, 2022:

With the constant flow of digital content, there’s never been a better time to be an online marketer. And one of the most effective ways to market your products or services is through interactive shoppable videos. These videos allow customers to select and purchase products without leaving the page – making them perfect for marketing products that require a lot of customer involvement, like jewelry or clothes. But why interactive shoppable videos are so powerful? Here are five key reasons:


Why are interactive shoppable videos so powerful?

  1. Interactive shoppable videos are a revolutionary marketing method that is quickly gaining popularity. Why? Because they allow customers to shop directly from the video. This is a powerful strategy because it improves your video attention rate by 2x.
  2. In addition, shoppable videos have stunning visual effects that capture attention quickly!
  3. Dynamically load video variants and match them to the product carousel feed to ensure the video is displayed in the best possible way on all devices.
  4. Plus, a 100% self-serve available template (Creative Studio) makes it easy to create shoppable videos that look great on all devices.
  5. Deliver an in-banner video from IAB to all Fully-Responsive sizes to reach even more potential customers.

So why wait? Create shoppable videos that revolutionize marketing today! Demo


Interactive shoppable videos are one of the most powerful marketing strategies available today. Why? Because they allow businesses to connect with customers in a meaningful way. By creating an interactive shoppable video, businesses can showcase their products in an engaging and interactive way. So what are you waiting for? Start creating interactive shoppable videos today and see the power of this revolutionary marketing method for yourself! Demo

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