Facebook to Buy Ad-Serving Company — Who Will Be Next?

Facebook has announced that it has agreed to buy Atlas Advertiser Suite from Microsoft. Atlas is a platform that advertisers and agencies use to plan, manage, track and optimize their digital marketing. ResponsiveAd‘s insight: We have Dart, OpenAdStream, OpenX, Microsoft Advertising, AdTech (AOL) and Yahoo! as the main ad servers in the market today, so it […]

Getting Google AdSense to work in Responsive Web Designed sites

In accordance to the holiday spirit we just made this free and open tool available to enable Google AdSense in Responsive Web Sites. As many of our sign-ups have been asking for a way to fill their remnant inventory with Google AdSense in addition to running their own responsive ad creatives, we decided to create a […]

Our NetMagazine Article: Responsive Web Design and Advertising

We were asked to write an article for NetMagazine about Responsive Advertising.  We ended up calling it the “State of Responsive Advertising”, but it is really an  Advertising 101 for Responsive Web Design overview.   I know it was a bit long, but we had a lot to say! We are looking forward to getting […]